Implement VIP loyalty programs and personalized follow-up strategies to keep patients coming back.

Discover surprise-and-delight tactics and social proof systems that enhance the patient experience and increase retention rates.

Turn every visit into a long-term relationship without the need for expensive marketing campaigns.

About the Checklist

This checklist is a must-have for aesthetic clinic owners, doctors, and practice managers looking to build long-term, loyal client relationships. It provides essential tools to elevate the patient experience and boost retention rates. Learn how to implement 12+ strategies that will transform your patient relationships and drive long-term success.

Meet Your Expert Guide

Hi, I'm Dr Nicky Potgieter, and I've spent years in the aesthetic industry perfecting the art of patient retention. In this checklist, I share my insights and expertise to help you stop losing patients after the first visit and start building lasting client relationships. I'm excited to empower you with actionable strategies that will transform your practice.

What Clinic Owners Are Saying

Discover how this checklist has helped aesthetic clinic owners like you transform their patient retention strategies and drive long-term success.

Implementing just a few strategies from the checklist—like personalized WhatsApp follow-ups and birthday discounts—made a huge difference in how connected our patients feel. We saw an immediate increase in rebookings and positive reviews.
Dr. Melissa R., Aesthetic Practitioner

Cape Town, South Africa

We always thought retention was about results alone—but this checklist helped us realize how important small, consistent touchpoints are. Patients love the VIP feel and keep coming back for more.
Dr. Nomvula T., Medical Aesthetics Doctor

Johannesburg, South Africa

From the surprise add-ons to patient education tools, this checklist transformed how we engage with our clients. Our front desk team is more empowered, and our treatment plans now lead to long-term loyalty, not one-time visits.
Dr. Reza S., Clinic Owner

Johannesburg, South Africa

Ready to Elevate Your Patient Experience?

Download the checklist now to unlock the secrets to boosting patient loyalty, improving retention rates, and creating memorable patient experiences. Take the first step towards long-term success!

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